Jürgen Hassler

Designer & Co-founder of MAD

MAD is a visionary creative studio that creates unique digital experiences, emphasizing human interaction and delivering business value through strategic design.


Companies partner with MAD to break free from conventional design constraints and instead embark on a journey of transformation that empowers them to reimagine their brand and product.

I’ve personally shaped and directed products for Ikea, Puma, Zeit Online, Austria Tourism, Red Bull, Sparkasse, Expedia, Superlist, and many more.

Jürgen Hassler

Designer & Co-founder of MAD

MAD is a visionary creative studio that creates unique digital experiences, emphasizing human interaction and delivering business value through strategic design.


Companies partner with MAD to break free from conventional design constraints and instead embark on a journey of transformation that empowers them to reimagine their brand and product.

I’ve personally shaped and directed products for Ikea, Puma, Zeit Online, Austria Tourism, Red Bull, Sparkasse, Expedia, Superlist, and many more.

Jürgen Hassler

Designer & Co-founder of MAD

MAD is a visionary creative studio that creates unique digital experiences, emphasizing human interaction and delivering business value through strategic design.


Companies partner with MAD to break free from conventional design constraints and instead embark on a journey of transformation that empowers them to reimagine their brand and product.

I’ve personally shaped and directed products for Ikea, Puma, Zeit Online, Austria Tourism, Red Bull, Sparkasse, Expedia, Superlist, and many more.